The study focuses on increasing the uptake of the RSV (respiratory syncytial virus) vaccine among Latino older adults. This is achieved by using a community-based approach that includes counseling by community health workers and sending text message reminders. The study is crucial as it aims to address the low rates of RSV vaccination in this community, which can help prevent serious respiratory illnesses among older adults. By improving vaccination rates, the study hopes to enhance overall health and reduce the burden of RSV-related diseases in this population. Participants in the study are divided into groups to receive different interventions. Some will receive counseling from community health workers and text messages to encourage them to get the RSV vaccine, while others will only receive text messages. In another part of the study, younger Latino adults are encouraged to discuss RSV vaccination with older people in their social circles. The success of the interventions is measured by the number of older adults who get vaccinated and the number of discussions about the vaccine among social networks. The study uses community-based research methods to ensure the interventions are relevant and effective for the participants.
Motivate Aim Inclusion Criteria: * Age 50 years or older * Self-identify as Latino/a/x and/or indigenous groups from Latin America * Eligible for RSV vaccination per current CDC/ACIP recommendations * Fluent in Spanish or English * Has not received the RSV vaccine * Has a cell phone * Lives or works in San Francisco or Daly City * Able to provide informed consent Motivate Aim Exclusion Criteria: * Intent to move outside of San Francisco or Daly City in the next year * Nursing home resident * Household member participating in Aim 1 or 2 * Unable to provide consent Motivate Aim Inclusion Criteria: * Age 18-49 years * Self-identify as Latino/a/x and/or indigenous groups from Latin America * Fluent in English or Spanish * Has \>1 family member or friend 50 years or older who they have seen or spoken to for \>15 minutes in the last 6 months and who lives in the United States Activate Trial Exclusion Criteria: * Household member enrolled in Aim 1 or 2 * Unable to provide consent
are designated in this study